TOPICS

Turn Visitors into Customers

Getting traffic to your site is half the battle.  The other half is converting them into customers.  In this section I delve deep into the tactics and approaches essential for creating a breakthrough in website conversions.  Here you’ll discover how to quickly magnify your profits by implementing simple practical ideas ruthlessly focused on winning more business.

MULTIMEDIA SEMINARS

SUCCESS PAPERS

55 Ways to Improve Your Website

55 Ways to Improve Your Website - Turn Visitors into Customers

If you’re searching for ways to improve your website and turn more of your visitors into customers then look no further. Here are a staggering 55 ideas that you can test and, best of all, most of them cost nothing!

Level: Intermediate

Advanced Landing Page Testing Using AdWords

Advanced Landing Page Testing Using AdWords - Turn Visitors into Customers

This Success Paper gives you one of the simplest and most effective strategies you can employ to rapidly increase customers from your website using a combination of split testing landing pages and Google AdWords. It gives a step-by-step approach that will instantly boost your website’s profits!

Level: Advanced

The Product Matrix

The Product Matrix - Turn Visitors into Customers

Use this spreadsheet to identify the hidden wealth in your customer base through the power of selling your 'back-end' services. Always gives you shocking (but exciting) results.

Level: Intermediate

179 Words To Win Business

179 Words To Win Business - Turn Visitors into Customers

179 powerful words to inspire your writing and win more business. Use this list to pep-up your sales copy, improve your presentations, write a powerful headline or add some colour to your email marketing - 179 head starts for anyone writing for their website.

Level: Starter

Your Website's Telephone Goldmine

Your Website's Telephone Goldmine - Turn Visitors into Customers

The phone is still a vital tool in turning online enquiries into sales. This Success Paper shows you how to avoid the costly mistakes many businesses make by giving you the key tactics to increase your sales and get the most out of every prospect.

Level: Intermediate

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